Eight Values for the Future of News

I just returned from the Future of News conference in St. Paul, Minn. Although the conference inspired Richard Gingras to cheekily tweet, “The future of news is a future of conferences about the future of news,” there were some interesting threads worth noting.

One presenter who stood out to me was Tom Rosenstiel, from the Pew Center for Excellence in Journalism, who proposed eight values he believed were core to the future of news. Some, he noted, were long-held values of legacy media organizations that we should carry over to new models. Others were values rooted in the changing media system and people’s responses to it.

Rosenstiel said we need the press to:

  1. authenticate the news
  2. be a sense-maker
  3. be a watchdog
  4. bear witness
  5. be a forum
  6. be a smart aggregator
  7. empower the audience
  8. be a role model

A few things struck me about this list. The first was Rosenstiel’s choice to frame it in terms of what we need from the press. Often at conferences like this, people lament that we don’t hear enough from citizens and consumers (which is exactly why we held our Denver event with 200 local citizens and journalists). While Rosenstiel is no average Joe, it was refreshing to see how he based this list on a community-oriented approach, rooted, no doubt, in the public surveys conducted by the Pew Center.

As I have written before, it is vital that we begin to shift our focus in these debates away from the cost of journalism and toward a fuller consideration of the value of journalism. In this way, Rosenstiel’s list helps us focus not on what it’ll take to save the news, but rather on just what kind of news we should be saving -- or creating, as the case may be.

The list is also important for its potential use as a tool for measuring the quality of news in a community, as an assessment of a particular news organization, and as a guide for developing new models. There are no doubt any number of sub-lists under each of these enumerated values, and a number of ways to achieve them, but this is a good first step.

If there’s one value missing from Rosenstiel’s list, I’ll add this: We need the press to reflect the diversity of our nation. What would you add to the list?

Free Press is a national, nonpartisan organization working to reform the media. Free Press does not support or oppose any candidate for public office. Through education, organizing and advocacy, we promote diverse and independent media ownership, strong public media and universal access to communications.

Comments:

writer, editor, speaker & coach

check out my blog and website, www.pennyfletcher.com, I amsure we can work together somehow. I am a 40-year journalist.
Penny Fletcher

Tom Rosenstiel's 8 Values for the Future of News

As Mr. Rosenstiel recognizes the value of watchdog journalism, I might suggest we add to his list: crusader for social justice.

The American Press has a rich history of recognizing and battling injustices. Injustices exist in our factories, in our fields of the "Harvest of Shame", in our school districts, in disparate government treatment of citizens, and in a multitude of social realms across our nation.

While the role of crusader is not one many newspapers can or will tackle, it is a vital role. Some news outlets, activist blogs and non-profit news centers must crusade against injustice when human capital is misemployed, mistreated and undervalued.

Time to take a stand

Hi R. Riski - I just read a interesting article that touch on just this issue. "Take a Stand: How journalism can regain its relevance" in the Columbia Journalism Review is a great piece by Brent Cunningham. In it he writes:

"If ever there were a moment for our press to begin to change this dynamic, to embrace a mission more in keeping with the ideals of public service and an adversarial fourth estate, it is now... So the press needs a new mission, and the nation needs someone to help initiate and lead the discussion of what kind of place America will be in the twenty-first century... such a mission shift could offer a crucial way forward for both the press and the public... For the press to lead that discussion will require that it make a form of dissent more central to its mission. Not the tedious dissent of partisan rhetoric, but rather dissent in the sense of refusing to accept that the range of possible solutions to the nation’s problems must necessarily come from the centers of power and influence"

Go check out the entire post - it is available here:
http://www.cjr.org/feature/take_a_stand
Thanks for commenting.

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